Privacy Policy

1. Who we are

Boost My Business is responsible for the personal data described in this policy (the "controller" under UK data protection law).

Boost My Business
Cradley Heath, West Midlands, United Kingdom
Email: info@boostmybusiness.co.uk
Website: www.boostmybusiness.co.uk

2. What we collect and why

When you send a message through the contact form

Your name, email address, phone number (if you give it) and your message. We use these to reply to your enquiry.

When you book a call

Your name, email address, phone number, the time you choose and anything you tell us about your business. We use these to arrange the call and to send your confirmation and reminders.

When you try the automation demo

Your first name, and either your mobile number or your email address, plus the pretend business and channel (text, WhatsApp or email) you pick. We use these to send you the demo messages you asked for. If you tick the box, we'll also send you one follow-up message from Tim. Demo details are not used for any other marketing.

When you contact us directly or become a client

Anything you send us by phone, email or WhatsApp. If you work with us, we also keep the details needed to deliver the work, invoice you and keep proper business records.

When you browse the website (only if you agree)

If you accept analytics or marketing cookies, Google Analytics and the Meta Pixel collect information about how you use the site, such as the pages you visit, your device and browser, your approximate location and your IP address. If you don't accept them, they don't load. See our Cookie Policy for details.

3. Our lawful bases

• Legitimate interests: replying to enquiries, running booked calls, sending the demo messages you request, and keeping our records in order.
• Contract: delivering work for clients, or taking steps you've asked for before we agree to work together.
• Consent: analytics and marketing cookies, and the optional follow-up message after the demo. You can withdraw consent at any time.
• Legal obligation: keeping financial records for tax purposes.

4. Who we share it with

We never sell your data. We use trusted providers to run the business:

• HighLevel (LeadConnector): hosts this website and our CRM, calendar, forms, and email and text messaging.
• WhatsApp (Meta): to deliver WhatsApp messages, if you choose WhatsApp.
• Google: Google Analytics, if you accept analytics cookies.
• Meta: the Meta Pixel, if you accept marketing cookies.
• Our accounting software and accountant: for client invoices and records.

We may also share data where the law requires us to.

5. International transfers

Some of these providers, including HighLevel, Google and Meta, store or process data in the United States. Where data leaves the UK, we rely on recognised safeguards, such as the UK Extension to the EU-US Data Privacy Framework or the UK International Data Transfer Addendum, so your data stays protected.

6. How long we keep it

• Enquiries and call bookings: up to 2 years after we last speak, unless you become a client.
• Automation demo details: up to 12 months.
• Client records: 6 years after the work ends, to meet tax and accounting rules.
• Analytics data: as set out in our Cookie Policy.

7. Keeping it safe

The website uses an encrypted (HTTPS) connection, access to our systems is protected and limited, and we only use providers with appropriate security in place.

8. Your rights

Under UK data protection law you have the right to:

• ask for a copy of the personal data we hold about you
• ask us to correct anything that's wrong
• ask us to delete your data
• object to, or ask us to restrict, how we use it
• ask for your data in a portable format
• withdraw consent at any time, where we rely on it

To use any of these rights, email info@boostmybusiness.co.uk. We'll respond within one month. You can unsubscribe from any message we send by replying STOP to texts or using the unsubscribe link in emails.

If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office (ICO) at ico.org.uk or on 0303 123 1113. We'd appreciate the chance to put things right first.

9. Automated decisions

We don't make decisions about you that have legal or similarly significant effects using purely automated means. The automation demo sends pre-written messages and makes no decisions about you.

10. Children

Our services are for businesses and aren't intended for anyone under 16. We don't knowingly collect children's data.

11. Changes to this policy

We may update this policy from time to time. The effective date at the top shows when it last changed.

12. Contact

Questions about this policy or your data? Email info@boostmybusiness.co.uk.